Coca-Cola HBC

The innovation and technology manager at Coca-Cola HBC, Milan Topolic, wanted to take his online team meetings to the next level. They decided to study and experience a team event in the metaverse. The overall goal was to make people feel more personally connected to their meetings. Milan says that we spend a lot of time communicating in different ways to work together, keep productivity high, and give employees a good hybrid or remote work environment. Being part of a remote team can be isolating unless you deliberately try to maintain a sense of togetherness and companionship. We worked together to help him plan a meeting in Frame for 85 people, including his team members and business partners. Our team assisted him in building customized visual effects (shaders) that included the Coca-Cola HBC trademark, and we granted the team a super-scale Frame so that he could organize his event for a large number of people. Milan used Frame to host an event for eighty-five people. They also experimented with gifting third-party creative art tokens generated by AI for the company's top executives.