Mark Holder of eXp South Africa

Mark Holder is an eXp South Africa real estate agent who has over 30 years experience in the residential, commercial, industrial, and retail fields. In recent years, with lockdown restrictions and lack of face-to-face interaction due to COVID-19, Mark had difficulty connecting with his clients. After learning about Frame, a browser-based metaverse product, he felt he could not only save multiple deals but also present his buyers with an experience like no other. Mark has been using Frame since its inception. Mark saw an opportunity within Frame to make more personalized connections, create well-organized virtual worlds tailored to his listings, and embed links to important documents and properties so his clients could easily view the listings on their own. He shared a story about a client who was not an easy sale. Her daughter had tested positive for COVID and they could not meet. Mark quickly created a Frame tailored to that property with a 3D virtual tour, embedded all necessary documents, and gave her a virtual guided tour. In about 20 minutes, she was able to sign the necessary documents and they closed within two weeks. He states, "If I didn't have Frame I would have actually lost that deal." Within the past several months Mark has been able to close more than six deals within Frame and has drastically impacted his real estate business.